Wawa Hoagiefest

Forsman & Bodenfors NY got the opportunity to create the 2020 campaign for the most important holiday of the year in Pennsylvania and New Jersey: Wawa Hoagiefest.

Chris Baker wrote the lyrics. We worked with Scholar to create the animations and were exploring the feasibility of seagull-shaped drones dropping hoagies on unsuspecting Jersey Shore beachgoers…then COVID hit. So these actually ran a bit later than intended.

Unfortunately, the seagull drones succumbed to their pandemic-related injuries.

Role: Art Director
Animation: Scholar